The Marketing function within Sustainable Development has an overarching aim to attract and maintain interest in St Helena: In order to inspire people to live, work, visit or invest in the island, on both a local and an international scale.
This is facilitated through:
- Working closely with the rest of SHG’s Sustainable Development team, including St Helena Tourism
- Working with the rest of SHG, including the Press Office, and with the local private sector
- Engaging with international media and public relations companies
- Assisting both the public sector (e.g. leading marketing and promotional efforts for St Helena Tourism as well as for projects such as the fibre optic cable project) and the private sector (e.g. conducting on-the-ground market research and providing documented marketing assistance to local persons/businesses).
The Marketing function is in its infancy, having existed since mid-June 2021, after the closure of Enterprise St Helena on 31 March 2021.
The Marketing Manager can be contacted on + (290) 24470 ext 269 or at emma.weaver@sainthelena.gov.sh.